曹顺妮

　　CAO Shunni

　　Education Background：PhD. student in Communication University of China

　　Bachelor Degree of Arts in Shanxi University(2004)

　　Research Interests：Theory Communication

　　Main Publications：Media: The Wholesale Center for Junk Information

　　Personal Identities and Roles in the Communication of Olympic Games

　　CAO Shunni

　　The study on personal identities and roles in the communication of Olympic Games is very important and intersecting research field.

　　At present, studies on communication of Olympic Games are mainly demonstrating the value of political economy. Behind the image of national country, personal identities and roles have been weakened. The main situation now people participating in Olympic Games is providing personal or organizational services. Their enthusiasm can not standard for their desire of physical exercise.

　　What role might people play in the in the Communication of Olympic Games that is increasingly concerned with commercialism?